Tom’s of Maine*

“Tom and Kate Chappell moved to Maine from Philadelphia in 1968, looking for a healthier, simpler life for their growing family. They discovered the benefits of natural and unprocessed food, and started looking for the same qualities in personal care products. But all they found were labels listing artificial flavors, fragrances, sweeteners, colors and preservatives. So they decided to create their own. In 1970, with the help of a $5000 loan from a friend, Tom’s of Maine was born.”

• PETA certified
• Parent company, Colgate-Palmolive, isn’t cruelty free.